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Talentless Influencers vs. The World: The Broken Moral Fibre of our New Mixed Reality
September 2018 commentary on current Internet culture for Parent24, South Africa’s biggest parenting website. In the left corner, KSI. 25 years old. British. 19 million YouTube subscribers. In the right corner, Logan Paul. 23 years old. American. 18 million subscribers. Three Sundays ago, more than 800 000 fans paid to live stream these two showmen from…
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Roald Dahl’s writing hut is exactly what you’d expect
I am a huge Roald Dahl fan so I was really happy to come across this 1982 video of him in his natural habitat. Even though this was filmed thirty six years ago (eight years before he passed) there’s something cozy and familiar about Roald’s routine. The analogue pencil sharpening, the comfortable armchair and the…
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4 Reasons To Hire An Independent Communications Consultant In 2018
If it’s management, development or creative skills your business needs, you can rely on the expertise of a consultant. Hiring an independent communications consultant is an affordable and effective way to manage your communications activities. Independent consultants work in several capacities and can help to execute an end-to-end communications initiative or boost your in-house capacity.…
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6 Practical Mauritius Travel Tips That Will Make Your Stay Even Better
Mauritius has long attracted South Africans for its close proximity (direct flights from Johannesburg, Cape Town and Durban) and that it remains a visa-free destination for SA passport holders. These Mauritius travel trips are based on my experience of the green island which I returned to this past July after visiting 23 years ago.…
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5 Challenges of Content Marketing and Ways Around Them
Everywhere you look there’s material that speaks to the importance of content in a marketing strategy. They talk about brands thinking like publishers but there are far fewer people offering practical tips for those with less influence and money. Most SMEs I speak to suffer from not having a newsworthy story to share, or no…